Apple announced that the company will have a press event on March 25 in Cupertino, California.
It's not just about content - the new Apple TV streaming device could be a marriage between software and hardware, potentially allowing subscribers to watch content whenever and wherever they are, with more robust recommendations to viewers. Using the video service, Apple will be able to resell subscriptions to the content of teleradiosvit CBS, media conglomerate Viacom and channel Starz. The report only refers to the new hardware releases as the new-generation iPad and AirPods 2 and hasn't revealed any details about them.
During a recent earnings call, Cook confirmed that Apple plans to produce its own shows in a move that could challenge streaming television giants Netflix and Amazon Prime, which have invested heavily in original content. This year, Apple is expected to unveil the iPad (7th-generation) that will retain the conventional headphone jack and Touch ID. The Japanese Apple blog Mac Otakara, on the other hand, cited sources saying the new iPad might feature a slightly larger 10-inch display.
Despite the fact that Apple has been working on its original content for nearly two years, sources indicate that most of the company's movies and TV shows are "still in development", suggesting that little, if any, of Apple's original content is going to be show up at launch time. Nevertheless, Apple could simply surprise fans will an unexpected announcement. This might be unlikely, however, as the company has yet to even hint at a foldable smartphone in the works. We'll be covering the event, so stay tuned to Digital Trends for more.
The March event will happen in this place.
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